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Sunday, 22 November 2015

My Role Model


As a child, I saw very little of my Father. I would be off to sleep by the time he returned from office and my childhood revolved around my mother. As I grew up, I started seeing more of him and needless to say, understood him better.  He was a businessman and as with any other entrepreneur he breathed business day in and out. Still he would find time to take me and my brother to the beach on Sundays. Occasionally We spend time together at the movies. 

Even as a small boy I used to go to his office. That taught me basics of adult life even as a child. During my teenage I interned in his office as his assistant. That gave lot of insights into the business. But for him, I would have been more immature at that age. He was a good investor and I spent time understanding finance and stock market from him.


I was a very good student at college but in my third semester missed quite a few classes. I was short of attendance and went to my father for help as he has to meet my teacher so that they would allow me to write my exams.


He was a good listener of music. Right from young age, I also started taking keen interest in music. Slowly I picked up lot of tunes from him. When he was sixty, My father sold his business to be able to spend more time with family. That was when I moved abroad for work.


He was also my financial advisor and ensured that my accounts, investments were setup properly. We spent a lot of time together during my visits home. He grew older and weaker and his activities reduced over the last few years. Still I adore him and take his advice on everything I do.




Little while back when I was speaking to my father he told me about Lionel Messi being the global brand ambassador of Tata Motors. I have lot of respect and faith on Tata group of companies for their trust, authenticity, reliability, simplicity. I also adore Lionel Messi for his soccer capabilities. He is a winner and an icon, trust worthy, reliable and  I respect him a lot. I was very happy in them coming together and waiting to see the fruits of their association.

Contest for the readers of this blog:

 
Q: What do you think of Tat Motors' association with Lionel Messi? 


Please leave your reply  in the comments for a chance to win an Amazon Voucher.

Note: This blog is written for Tata Motors.



8 comments:

Indeed a nicely written post. I wish you good luck for the contest
Here is my answer
The association of Tata Motors with Lionel Messi is that of two greats. Lionel Messi has been exceptionally talented who with his hard work, determination and sacrifices has got better and tougher in his chosen sport so is the Image, reputation and quality of TATA Motors that have transformed brilliant ideas into masterpieces of engineering and created a brand and products that we are so proud of as Indians. Lionel Messi has transformed his body and the mind body co-ordination into a masterpiece of precision and excellence it would not be wrong to say that Lionel Messi is the TATA Motors of sports where as TATA Motors is the Lionel Messi of vehicles both giants in their own spheres driven by the drive to excel and lead by example. So Lionel Messi is the best choice for becoming the brand Ambassador for TATA Motors
aaloke19@gmail.com

Your post describes #madeofgreat so well that it has winner written all over it. Good luck for your entry.
Here is my answer.
Like minds think and act alike looking at the track record of TATA Motors it has stood the test of time and built
a business that was built using bricks of hard work on a foundation of trust. Authenticity, reliability, simplicity, as well as its commitment to innovation are the trademarks of brand TATA Motors. These same qualities
are present in Lionel Messi who with his immense talent has made a mark for himself on the international football
field .Facing all hardships he has worked hard toiling on the fields and in training sessions facing injuries and
pressure to come out trumps and be a winner. Thus these two greats Lionel Messi and TATA Motors are made for each other .There association is a bond of two legends
In case you pick me a winner my email id is : princess09hema@gmail.com
Fingers crossed :)

Your post defines #madeofgreat to the hilt.Very well written and interesting post indeed.
My Answer
Tata Motors is a brand that makes durable vehicles, with its MADE IN INDIA mark makes every Indian proud. It is a brand seen globally as Trusted, Reliable, Innovative and at the forefront of technology. In its journey since inception it has overcome all odds, competition, and adversities with grit and determination. These same qualities are associated with Lionel Messi who was very talented and hardworking from a very early age. With each game that he played he kept improving his skills and built a career to become one of the best player of professional football. There qualities make both TATA Motors and Lionel Messi giants who perfectly compliment each other and Lionel Messi the right and perfect Ambassador who stands for the same values that TATA Motors does.
Contact : bhuwan198grover@gmail.com

Your post defines #madeofgreat to the hilt. Goodluck for the contest
My answer is:
Authenticity, reliability, simplicity, as well as its commitment to innovation are the pillars of strength on which TATA have built a brand that has put India on the global map. It is a brand that has stood the test of time just like Lionel Messi who tackles opposition on the field with his skill,agility,strategy,brilliance and raw power to reach and score a goal so has been the track record of TATA motors who has become a brand leader and a global giant. These qualities make TATA Motors and Lionel Messi perfect partners who stand for the same set of values thus Lionel Messi is the perfect brand ambassador to represent TATA Motors.
Hope my best to be a winner here; do contact me for the prize at mahima2014j@gmail.com
fingers crossed

Great post!

Messi is a rock solid player who can be relied on, quite like TATA Motors! He's a professional, soars to great heights and is truly empowering. His global influence may extend TATA Motor's reach. Messi, too, will benefit from the reliability and stability that's a part of Tata's image. The way I see it, it's a win-win association.

My email address is pooja_sat@yahoo.co.in

Such a heartfelt story,thanks for sharing it and hope that you would like my thoughts too :) Inspiration,
Dedication,
Discipline,
Commitment,
Trust,
Loyalty,
Excellence,
Legacy,
Immortality.

These are not mere words but a part of our soul. Not just the ones that we carry around in our individual bodies but that supreme soul that binds us all together in this universe. That is why we teach our children values and morals so that these little pockets of our souls do not die away. But when we look around at our modern day lifestyle and society,it leaves a lot to be desired, right? Wrong :) I would say,as long as we have even 1 shred of humanity left,there is a ray of sunshine and that is what we see here.

I am inspired by your story just as I am inspired by the stories of Tata Motors and Lionel Messi. As I said above about humanity and ray of sunshine, it is very few icons left in this world who make me feel that way. Both Tata and Messi definitely make it to this short list.

When we talk about Tata Motors,we talk about the pride that every Indian feels because this is our truly global brand, a brand with a soul, with every product made to help us fly. This is a corporate behemoth that has not amassed its fortunes at the cost of the little man but by being a part of the very grassroots. The legacy of excellence and giving back to the society selflessly is so ingrained in Tata DNA that it has become part of folklore. Even today,in any Indian home, the moment a son/daughter gains employment in a Tata company, nobody talks about salary or CTC, they just thank their lucky stars that they are a part of Tata family. The very soul of India resides in Tata. Tata Motors has taken these very same values global, making Indians proud of what they represent. 'Look,we represent excellence, with a dollop of old world values, with love and respect' !

When we look at Messi, we see a boy with dreams in his eyes and a man who has put everything he had in making them come true, and he did! With singleminded focus,dedication and hardwork, he has managed to outdo every obstacle he faced since his birth personally, healthwise and family financial situation wise. Every obstacle became just another step for him to grow and reach up the sky. And still, every time he walks out on the field, he plays with the same agility, alarcity and a a hunger to prove himself as if it is his first game! He hasn't achieved his demi-God status without superhuman efforts.

When these two demi-Gods of their respective fields come together, there are bound to be fireworks and that is exactly what it is! Purely from a corporate point of view, there are rare instances when we see such a perfect fit form. It can be called a divine sign that a symbol of vibrancy and dynamism like no other has taken shape with the partnership of Tata Motors and Lionel Messi. More than a mere advertising gambit,it is an amalgamation of those perhaps 'lost' values that the world needs more of,now more than ever. Maybe the Gods are finally happy!

Prajakta Sinha
sinpra11@gmail.com

When it comes to impact and impacting millions of lives, Yes, we can see both Tata Motors and Lionel Messi being the pioneers here. While the very name Tata is enough to make us go back to all our history books where we have seen there hardly is a comparable name that has contributed so much to the society in such an ethical manner, the very name Messi conjures up images of a boy-man who has turned the world upside down with his talent, determination, discipline and never-give-up spirit. The compatibility between the values they both share is intense and that is the reason this partnership works perfectly.

With a concern for the society at large,everything that Tata has done has inspired us to dream big, conquer the world and pour all our energy back into the society to do good and inspire good. By facing his demons, Messi has done the same. He enjoys a God-like status in the world today because he dared to dream, achieved the sky and still hasn't lost his humanity a bit. He is still a child at heart and he gives back with his multiple philanthropic activities just like Tata does!

Talk to any person in India, ask them about the companies they admire the most. Tata is right there at the top. This name is beyond bottomline, spreadsheets, return on investment and share price. It is equivalent to soul of India-soft, kind, diverse, dynamic, eternal. Just like that Messi has emerged as not just another football player but someone whose very life is an inspiration, whose personal struggles are a template for others to emulate and who has morphed into an eternal legend.

While it would take eons to write about what makes Tata Motors and Messi great, as their list of achievements is too long for us to even skim over, suffice to say that this partnership is for the ages. As they say, some things are made in heaven :)

Thank you for this opportunity.
-Richa Shailendra, lovelyricha1@gmail.com

Parents are truly #madeofgreat.

‘What drives us from within is what makes us great’, This is the founding principle behind the overall brand association between Argentinian Football Maestro Lionel Messi and Automobile Giant Tata Motors. The overall #madeofgreat campaign is made upon a clear cut vision of seeking excellence along with self-belief.

Tata Motors and Lionel Messi, both are the ones people look up to get inspired. Lionel Messi is an amazingly renowned player with huge fan following across the world While Tata Motors is an Indian company which has achieved global distinction in past decades and appeals as a company with immense potential. Tata Motors stands at a path defining phase of its evolution story with some overwhelming produts planned in future. Lionel Messi with a global appeal complements Tata Motors.

Thus the association is truly #madeofgreat. Legend and Talent have come together to make a truly fantastic combination. The collaboration will be a win-win for both.

I may be reached at https://twitter.com/adityakt

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